4CC Blog

There’s nothing like exercise. Sure, it’s a lot of work . . . but it feels soooooo good once you are done! But, have you ever stopped to ponder why it feels so good? Believe it or not, emerging...

Well, of course you could think of the Four Corners Monument—our namesake and the only place in the United States where the corners of four states meet. You could also think of hemp flowers, CBD,...

What’s the Best Gift for National Pet Day 2021? In honor of National Pet Day (April 11, 2021), we thought we’d give you a sneak peak at our upcoming commercial: Scene: Two dogs outside.  Pounce:...

You’ve seen it on our products: Complete Spectrum CBD. Complete Spectrum CBD sounds great and all, but what is it, and how does it compare to Full Spectrum CBD? Let’s start with a look at the hemp...

[Read with Irish accent.] Pass the pot . . . of gold that is! It’s that lovely time of the year when we leprechauns get to stretch our legs and come out of hiding.  In the process, we’ll be turning...

We interrupt your regularly scheduled blog post to bring you . . . an interview. Yes, you read that right. In case you didn’t know, March is Women Making History Month. We thought this would be a...

Honey, Honey — How You Thrill Me! Mmmmmm. That delicious, sweet, honey flavor. Perfect for adding to your winter tea, spreading on your morning toast, or eating straight out of the jar. Add in a...

Oh, the joys of winter. You know what we’re talking about. This morning, you woke up to a yard covered in Champaign powder. You immediately picked up the phone and called in sick. After all,...

It’s looming. The dreaded yet delightful holiday that amps anxiety levels up to 99. Everyone is asking the same thing: WHAT DO I GET MY SWEETIE FOR VALENTINE’S DAY?!?!? Yikes. That’s one loaded...

Hemp and hops: familiar fragrances For thousands of years, humankind has enjoyed both hemp and hops.  They've been part and parcel to various cultures since the day they were first used.  All these...